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S_leve3 S_leve3
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Posts: 3311
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9 years ago
The challenge for marketers in building a strong brand is ________.
A) ensuring that customers have the right type of experiences with their products and marketing programs to create the desired brand knowledge
B) pricing the product at a point that maximizes sales volume
C) minimizing the number of people to whom the product is targeted in order to provide consumers with a personalized experience
D) minimizing the impact of customer brand equity
E) avoiding the usage of an established brand to introduce a new product in the market
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milestone23milestone23
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Posts: 9919
9 years ago
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