A purchasing manager could assume the roles of buyer, gatekeeper, and influencer in the buying ...

A purchasing manager could assume the roles of buyer, gatekeeper, and influencer in the buying center.
 
 Indicate whether the statement is true or false

Question 2

The type of scale where numbers reflect the relative standing of different response options, but don't indicate which option has more or less of an attribute than another option is:
 a. Nominal
 b. Ordinal
 c. Interval
 d. Ratio
 e. C and D

Question 3

How do I know you'll meet our delivery requirements? is an example of a service objection.
 
 Indicate whether the statement is true or false

Question 4

Technical and engineering personnel tend to be more important to the organizational buying process where the rate of technological change is great.
 
 Indicate whether the statement is true or false

Question 5

When developing a measure for an attribute, you should always use the lowest level of measurement possible.
 
 Indicate whether the statement is true or false

Question 6

How do I know you'll meet our delivery requirements? is an example of a need objection.
 
 Indicate whether the statement is true or false

Question 7

The information requirements of organizational buyers are highest in modified rebuy situations.
 
 Indicate whether the statement is true or false