Point-of-Purchase displays benefit all participants in the marketing process. (True or false?)

Point-of-Purchase displays benefit all participants in the marketing process.
 
 Indicate whether the statement is true or false

Question 2

The goal with cluster sampling is to have clusters that are as homogeneous as possible.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 3

A pixel tag allows Facebook marketers to:
 a. track sales.
  b. show ads to people who are similar to their existing customers.
  c. remarket to people who have looked at an item but not made a purchase.
  d. All of these are correct.

Question 4

The merchandising function is served when point-of-purchase displays enable retailers to utilize floor space effectively and boost retail sales by assisting customers in making product and brand selections.
 
 Indicate whether the statement is true or false

Question 5

Many online panels in use today are essentially large quota samples.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 6

To create seamless CX, marketers need to create a consumer journey map that:
 a. resembles the generalized consumer journey map as closely as possible.
  b. is specific to the product and the purchase situation.
  c. closes off the loyalty loop to brand competitors.
  d. leads the consumer to make a purchase as quickly as possible.

Question 7

Temporary P-O-P displays have an intended lifespan up to six months, while permanent displays are intended for use for more than six months.
 
 Indicate whether the statement is true or false

Question 8

In general, populations that are larger in number are easier to locate.
 a. True
  b. False
 Indicate whether the statement is true or false