The spray bottle for Windex Glass Cleaner could be considered a secondary-use package because:

The spray bottle for Windex Glass Cleaner could be considered a secondary-use package because
 A) its shape is ideal for multiple-unit packaging.
  B) glass cleaner works on chrome as well as glass.
  C) the spray nozzle has an adjustable valve.
  D) customers can reuse it for other purposes.
  E) it has a shape similar to other glass cleaner bottles.

Question 2

Suppose that the watchband department of Timex sells completed watchbands to the finished watch department. The finished watch department is charged the price it would have to pay an outside watchband manufacturer less a discount to reflect low sales and transportation costs. This method of pricing is called ____ pricing.
 A) zone
  B) actual full cost
  C) standard full cost
  D) cost plus investment
  E) market-based cost

Question 3

Packages designed to appeal to children often use
 A) bold designs and primary colors.
  B) clear color and simple designs.
  C) black and white only.
  D) pastels and soft images.
  E) lots of writing and little color.

Question 4

Which of the following is not a method used to determine transfer prices?
 A) Discounted standard cost
  B) Actual full cost
  C) Standard full cost
  D) Cost plus investment
  E) Market-based cost

Question 5

In marketing, family packaging means
 A) packaging products in a quantity suitable for use for an average-sized family.
  B) putting a set of related products all in the same package.
  C) making all of a company's or product line's packaging look similar.
  D) putting the same brand name on all of a company's products.
  E) designing and selling only products that are related.

Question 6

When Cadillac buys headlights from Delco (both of which are divisions of General Motors), ____ pricing occurs.
 A) base-point
  B) zone
  C) transfer
  D) uniform geographic
  E) matrix