A persuasive message selling an idea will be more effective if you
A) show how the reader will benefit, directly or indirectly, from doing what you suggest.
B) provide extensive background information without including specifics.
C) reinforce background facts and figures in the first and last paragraphs.
D) focus on the proposal you're promoting, not on the reader.
E) ignore or downplay any reader objections when making your case.
Ques. 2Identify the following group of words: What an outstanding proposal Landon created
A) command
B) statement
C) question
D) exclamation
Ques. 3Which of the following is not something you should do when conducting an audience analysis?
A) Determine what the audience already knows about the topic.
B) Determine what the audience's predisposition toward the topic is.
C) Ask how your proposal will affect the audience.
D) Find out whether the audience finds you credible.
E) Make a simple list of features and advantages of the product or service.
Ques. 4Identify the following group of words: Consider switching your wireless service to one of our customizable plans
A) command
B) statement
C) question
D) exclamation
Ques. 5Your credibility with the reader of a persuasive message will not be enhanced by
A) explaining how you, as the writer, will benefit.
B) discussing your knowledge as an authority on the topic.
C) mentioning that you hold a position in which you deal with the topic quite often.
D) providing factual evidence and statistics that the reader can verify.
E) discussing your prior experience with the topic.
Ques. 6Identify the following group of words: Have you thought about creating a LinkedIn account
A) command
B) statement
C) question
D) exclamation
Ques. 7The essence of persuasion is
A) overcoming the reader's initial resistance.
B) selling your product to a reader.
C) convincing a reader to take a specific action.
D) motivating your reader to believe something.
E) stressing reader benefits.
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