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5 years ago
A major firm recently converted from a fully integrated vertical marketing system to business format franchising. In setting price, store hours, and personnel policies, it is important that the franchisor recognize that ________.
A) it can control franchisees through constrained decision making to receive higher profits from the sale of all goods and services
B) it can control franchises through threatening franchise termination due to fair practice laws
C) franchisees have total freedom to set and implement all retail strategies as they see fit
D) in general, franchisees should be treated as owners and not as employees
Textbook 
Retail Management: A Strategic Approach

Retail Management: A Strategic Approach


Edition: 13th
Authors:
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crypto Author
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5 years ago
I appreciate what you did here, answered it right Smiling Face with Open Mouth
jakechambo3
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Yesterday
Brilliant ツ
kc123
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2 hours ago
Thank you, thank you, thank you!
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