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treetreee treetreee
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5 years ago

Question 1.

A ________ is a direction or sequence of events that has some momentum and durability; the shape of the future is revealed and many opportunities are provided.

• trend

• fashion

• fad

• megatrend

• style

Question 2.

________ have been described as "large social, economic, political and technological changes [that] are slow to form, and once in place, they influence us for some time—between seven and ten years, or longer.

• Megatrends

• Trends

• Styles

• Fads

• Fashions
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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emneviusemnevius
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Posts: 389
5 years ago
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