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Home Q & A Board Other Fields Homework Help Business Marketing
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Biraj Biraj
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5 years ago
By adding more channels, companies can gain three important benefits. First, they can increase their market coverage; second, they can lower channel costs; and third, they can provide ________.

• increased exposure

• more customized selling

• increased volume of potential customers

• effective dollar costs/sale

• increased volume of sales
Textbook 
Marketing Management

Marketing Management


Edition: 13th
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sadeensadeen
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Biraj Author
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5 years ago
Thanks
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