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Ingy_ Ingy_
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5 years ago
A global firm is a firm that operates in more than one country and captures R&D, production, logistical, marketing, and financial advantages not available to purely domestic competitors.

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Marketing Management

Marketing Management


Edition: 13th
Authors:
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Kutthroat K.Kutthroat K.
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Ingy_ Author
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5 years ago
Appreciate the effort, thank you!
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