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Statingu Statingu
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Posts: 2996
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9 years ago
The most elaborate form of product use test requires:
A) placement of the product in homes for an extended period.
B) limited time horizon trial among customers who should be asked whether they would buy.
C) diagnostic test to eliminate serious problems with the product.
D) small sample of customers, usually employees.
Textbook 
Marketing Management

Marketing Management


Edition: 4th
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Russo88Russo88
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Posts: 2997
9 years ago
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Statingu Author
wrote...
9 years ago
You've been so helpful with my questions, thanks for the expertise.

Marking this thread solved!
wrote...
9 years ago
You're welcome Wink Face Love sharing my knowledge with the world
Back in the days when I was young, I'm not a kid anymore. But some days I sit and wish I was a kid again ♪♫
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