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Uomo Uomo
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Posts: 1648
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8 years ago
Which of the following selections is incorrect regarding a firm's "positioning" strategy?
A) Position is concerned with how a firm is situated relative to competitors.
B) Position is concerned with how the firm is situated relative to its competitors.
C) One a firm positions itself in a certain way, it must be able to follow through with a product or service offering that lives up to the image it has created.
D) A firm's decision about how to position itself relative to its competitors starts with a product or service idea that is tested and refined through feasibility analysis and marketing research.
E) After selecting a positioning strategy, the firm's next step is to select a target market.
Textbook 
Entrepreneurship: Starting and Operating a Small Business

Entrepreneurship: Starting and Operating a Small Business


Edition: 3rd
Authors:
Read 446 times
5 Replies
Registered in a two-year entrepreneurship course
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fashionfashion
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8 years ago
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Uomo Author
wrote...
8 years ago
Problem solved, thanks...
Registered in a two-year entrepreneurship course
wrote...
8 years ago
Thanks for getting back to us Slight Smile
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4 years ago
Hi what’s your take?
wrote...
4 years ago
good answet
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