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a8oobra a8oobra
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8 years ago
All of the following are accurate descriptions of the role marketing plays in a company's strategic planning, except which one?
A)  Once a unit's objectives are set, marketing's task is to cautiously help carry them out profitably.
B) Marketing provides inputs to strategic market planners.
C) Marketing provides a guiding philosophy.
D) Marketing designs strategies for reaching the unit's objectives.
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
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magnasmagnas
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#1
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8 years ago
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a8oobra Author
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#2
7 years ago
Worth the wait Hour Glass with Flowing Sand

Just confirmed your answer with a friend, it's right
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#3
7 years ago
I'll be around for the next little bit if you need anything else
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