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Home Q & A Board Other Fields Homework Help Business Marketing
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te3la te3la
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7 years ago
In Party People's marketing plan, two of the company goals are "Achieve growth rate in sales of 15% for the year 2013" and "Maintain a gross margin of 40% each month." As indicated by these two examples, an objective should be ________.
A) creative
B) company-wide
C) general
D) set by management
E) measurable
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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enujenuj
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7 years ago
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te3la Author
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#2
7 years ago
Thank you, I'm pleased with your answer
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