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Home Q & A Board Other Fields Homework Help Business Marketing
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normie normie
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7 years ago
What word or phrase involves the digitization of the media, in which all of the mass media save and transmit information through the same digital forms?
A) engagement
B) commoditization
C) interactivity
D) cadence
E) convergence
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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yamyam
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7 years ago
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normie Author
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#2
7 years ago
i REALLY appreciate this Upwards Arrow
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