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Home Q & A Board Other Fields Homework Help Business Marketing
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normie normie
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7 years ago
The cost of creating and running the advertisement versus the revenue it generates is known as ________.
A) brand communication ROI
B) frequency
C) reach
D) optimization
E) gross rating point
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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rebmetpesrebmetpes
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7 years ago
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normie Author
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#2
7 years ago
THX Slight Smile

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