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Lumpoti Lumpoti
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7 years ago
The repertory grid is based on the notion that consumers use ________ to help reduce the complexity of attitudes which guide consumer behavior.
A) biannual evaluations
B) bipolar constructs
C) prefatory constructs
D) tri-bonded dimensions
Textbook 
Advertising Research: Theory and Practice

Advertising Research: Theory and Practice


Edition: 2nd
Author:
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EllingtonEllington
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7 years ago
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Lumpoti Author
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#2
7 years ago
Thanks so much
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#3
7 years ago
Hope you're an expert now
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