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matashola matashola
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7 years ago
Process marketing metrics are particularly important because _____.
a.   they correspond closely to financial performance
b.   they are also leading indicators of financial performance
c.   they are the only metrics that represent an internal perspective
d.   they are the only metrics that represent an external perspective
e.   they provide a business with a broader insight on end-result performance
Textbook 
Market Based Management

Market Based Management


Edition: 5th
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#1NuggetsFan#1NuggetsFan
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7 years ago
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matashola Author
wrote...
7 years ago
I'll take your word for it, thx
wrote...
4 years ago
Thank you
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