Top Posters
Since Sunday
a
5
k
5
c
5
B
5
l
5
C
4
s
4
a
4
t
4
i
4
r
4
r
4
Home Q & A Board Other Fields Homework Help Business Marketing
New Topic  
chinka chinka
wrote...
Go to Answer
Posts: 567
Rep: 0 0
6 years ago
Peter wants to segment the target audience for his frozen yogurt shop based on benefits sought. Unlike demographic variables, the benefits sought variable is difficult to measure, so it is not as ________.
A) stable in terms of consumption patterns
B) inaccessible
C) expensive to pursue
D) profitable
E) identifiable
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
Read 136 times
2 Replies
Replies
Answer verified by a subject expert
saltiesaltie
wrote...
#1
Top Poster
Posts: 927
Rep: 25 0
6 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

wrote...
#2
3 years ago
Nice
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  1364 People Browsing
 132 Signed Up Today
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Related Images
  
 272
  
 587
  
 1430
Your Opinion
Do you believe in global warming?
Votes: 370
Previous poll results: Where do you get your textbooks?