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chinka chinka
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6 years ago
McDonald's slogans "You deserve a break today," "Make every time a good time," and "I'm Lovin' It" are examples of ________.
A) key attribute positioning
B) positioning against competition
C) un-owned perception positioning
D) premier position
E) umbrella positioning
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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saltiesaltie
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6 years ago
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chinka Author
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6 years ago
Thanks
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Yesterday
I appreciate what you did here, answered it right Smiling Face with Open Mouth
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2 hours ago
You make an excellent tutor!
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