Top Posters
Since Sunday
a
5
k
5
c
5
B
5
l
5
C
4
s
4
a
4
t
4
i
4
r
4
r
4
Home Q & A Board Other Fields Homework Help Business Marketing
New Topic  
chinka chinka
wrote...
Go to Answer
Posts: 567
Rep: 0 0
6 years ago
Jonas noticed that he got better results from his direct marketing television campaign when his ad appeared first in the series of advertisements. He is likely experiencing the impact of the ________.
A) negative frame
B) symbolic effect
C) recency effect
D) primacy effect
E) positive frame
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
Read 149 times
1 Reply
Replies
Answer verified by a subject expert
worlyworly
wrote...
#1
Top Poster
Posts: 584
Rep: 19 0
6 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

chinka Author
wrote...

6 years ago
Thanks
Hellish Lover
wrote...

Yesterday
You make an excellent tutor!
kaytee23
wrote...

2 hours ago
Thank you, thank you, thank you!
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  1400 People Browsing
 106 Signed Up Today
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Live Chat
Related Images
  
 371
  
 7174
  
 1273
Your Opinion
Do you believe in global warming?
Votes: 370
Previous poll results: What percentage of nature vs. nurture dictates human intelligence?