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dorean dorean
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7 years ago
The three dimensions underlying consumers' engagement in ________ are tie strength, similarity among group members, and source credibility.
A) e-wom
B) publicity
C) opinion leadership
D) impersonal communication
E) brand credibility
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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saltiesaltie
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7 years ago
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dorean Author
wrote...

7 years ago
You make an excellent tutor!
kaytee23
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Yesterday
Good timing, thanks!
djeghri
wrote...

2 hours ago
Thanks
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