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te3la te3la
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7 years ago
________ research provides insight into the underlying reasons for how and why consumers think, feel, and behave as they do, using tools such as observation, ethnographic studies, in-depth interviews, and case studies.
A) Qualitative
B) Experimental
C) Secondary
D) Quantitative
E) Neural
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Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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lirpalirpa
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te3la Author
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#2
7 years ago
This helped me pass my test last Friday
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