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dorean dorean
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6 years ago
The three dimensions underlying consumers' engagement in ________ are tie strength, similarity among group members, and source credibility.
A) e-wom
B) publicity
C) opinion leadership
D) impersonal communication
E) brand credibility
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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saltiesaltie
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6 years ago
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dorean Author
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6 years ago
Smart ... Thanks!
kobbhy
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Yesterday
This calls for a celebration Person Raising Both Hands in Celebration
Katey_maree
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2 hours ago
this is exactly what I needed
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