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SuperTongue SuperTongue
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6 years ago
When a company following a differentiation strategy ensures that the higher price it charges for its higher quality is not priced too far above the price of the competition, the company is using the process of
A) low-cost differentiation.
B) basic differentiation.
C) cost proximity.
D) price fixing.
E) cost leadership.
Textbook 
Strategic Management and Business Policy: Globalization, Innovation and Sustainablility

Strategic Management and Business Policy: Globalization, Innovation and Sustainablility


Edition: 14th
Authors:
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SaNaLAdReSSaNaLAdReS
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6 years ago
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SuperTongue Author
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6 years ago
Helped a lot
TheMoffattMan
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Yesterday
I appreciate what you did here, answered it right Smiling Face with Open Mouth
njn;l
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2 hours ago
this is exactly what I needed
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