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sundar83 sundar83
wrote...
Posts: 1633
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6 years ago
a. Why is knowledge of the product life cycle important for a retail buyer or merchandising executive?
b. Show how a retailer's merchandising strategy would change as a good/service shifts from introduction to growth.
Textbook 
Retail Management: A Strategic Approach

Retail Management: A Strategic Approach


Edition: 12th
Authors:
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