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Pandos Pandos
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6 years ago
When General Mills urged consumers to lower their cholesterol by eating Cheerios twice a day over the course of six weeks, the aim was to increase usage among current customers. General Mills used a ________ strategy.
a. market development
b. product penetration
c. market penetration
d. diversification
e. product development
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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jhollin1138jhollin1138
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6 years ago
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Pandos Author
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6 years ago
You make an excellent tutor!
tcat
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Yesterday
Helped a lot
linlinlin
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2 hours ago
Smart ... Thanks!
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