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Home Q & A Board Other Fields Homework Help Business Marketing
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ikaro2k ikaro2k
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6 years ago
________ occurs whenever a consumer sees a significant difference between his current state of affairs and some desired or ideal state.
a. Perceived risk
b. Problem recognition
c. Problem solving
d. Learning
e. Lifestyle change
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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jhollin1138jhollin1138
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ikaro2k Author
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#2
5 years ago
TYSM
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