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ikaro2k ikaro2k
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7 years ago
Heuristics can be used to explain why Madelyn always buys a specific brand of deodorant and why Ralph always buys whatever brand he happens to see first.
a. True
b. False
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Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
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jhollin1138jhollin1138
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7 years ago
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ikaro2k Author
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7 years ago
Thank you, thank you, thank you!
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