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ikaro2k ikaro2k
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7 years ago
The first step in developing a positioning strategy is to ________.
a. set the marketing communications budget
b. identify segmentation variables
c. Determine the strategic orientation
d. describe a product with a competitive advantage
e. create target markets
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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tic_tactic_tac
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7 years ago
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ikaro2k Author
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7 years ago
You make an excellent tutor!
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Thanks for your help!!
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2 hours ago
Just got PERFECT on my quiz
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