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Pandos Pandos
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7 years ago
The concept of ________ marketing communication suggests that the company must blend the marketing communication forms carefully to make sure the message is consistent, clear, and compelling.
a. coordinated
b. integrated
c. mass
d. segmented
e. single channel
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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tic_tactic_tac
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Pandos Author
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7 years ago
this is exactly what I needed
jamiebonf99
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Yesterday
Thanks
joyceess
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2 hours ago
Thanks
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