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Which promotional mix strategy directs marketing efforts toward final consumers?

Rgary

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Posts: 849

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6 years ago

Which promotional mix strategy directs marketing efforts toward final consumers?

Which promotional mix strategy directs marketing efforts toward final consumers?
a. push
b. pull
c. flighting
d. pulsing
e. AIDA

Textbook

Marketing: Real People, Real Choices

Marketing: Real People, Real Choices

Edition: 4^th

Authors: Solomon, Marshall, Stuart, Smith, Charlebois, Shah

Read 86 times

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Ormfn

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Rgary Author

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this is exactly what I needed

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Brilliant ツ

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