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A year ago
There is evidence that consumers take corporate social responsibility seriously, and that companies recognize that.  However, we also know that consumers can be somewhat skeptical of the sincerity of these corporations.  Give some examples of corporate behavior which impugns the sincerity of their ethics.
Textbook 
THINK Marketing, Canadian Edition
Edition: 1st
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wrote...
A year ago
There are many possible examples but the text mentions two.
WestJet caught electronically spying on Air Canada.
Bell Canada violating the National Do Not Call Registry.
Both these examples are very surprising as their reputations matter and are generally very good.
wrote...
A year ago
THANKS
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