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Fade05 Fade05
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6 years ago
What is a good way to describe the first stage in the marketing research process?
A) to define the objectives of the study
B) to plan a formal investigation
C) to define the problem behind the symptom
D) to analyze the organization's past marketing results
E) to determine relationships between variables
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THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
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Lucas_RiverPlaLucas_RiverPla
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6 years ago
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Fade05 Author
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#2
6 years ago
CORRECT
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