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Kayty Kayty
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Posts: 1072
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6 years ago
A marketing researcher is reviewing responses to a recent online survey. The researcher observes that 80% of customers who purchased their products in store reported being "completely satisfied" with their purchases while only 60% of customers who purchased their products online reported being "completely satisfied." What stage of the marketing research process is the researcher in at this point?
A) data analysis
B) cross tabulation
C) recommendations
D) hypothesis development
E) exploratory research
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
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THINK Marketing, First Canadian Edition (Tuckwell)
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Lucas_RiverPlaLucas_RiverPla
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6 years ago
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Kayty Author
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5 years ago
Thank you very much
THINK Marketing, First Canadian Edition (Tuckwell)
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