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Kayty Kayty
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6 years ago
Garnier's Fructus brand owns a not-so-subtle bright green colour. This colour, along with the other components of the package design are intended to
A) create a cult brand.
B) build brand insistence.
C) break through shelf clutter.
D) convey a message of environmental concern.
E) eliminate the need for the secondary package.
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
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THINK Marketing, First Canadian Edition (Tuckwell)
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Lucas_RiverPlaLucas_RiverPla
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6 years ago
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This site is awesome
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