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Tesy Tesy
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6 years ago
Which element of the marketing mix is illustrated by the use of premiums, trading stamps, and coupons meant to encourage consumers to buy more of a product?
A) Promotion
B) Productivity improvements
C) Production
D) Place
E) Price
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Business Essentials, Canadian Edition

Business Essentials, Canadian Edition


Edition: 8th
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RoBoCoP_96RoBoCoP_96
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