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amaz1 amaz1
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6 years ago
Which of the following is a strategic implementation used by McDonald's?
A) keeping prices low to build market share
B) altering menu items significantly to match cultural norms
C) using American managers to run international franchises
D) forming joint ventures with foreign restaurants to enter new markets
Textbook 
International Management: Managing Across Borders and Cultures

International Management: Managing Across Borders and Cultures


Edition: 8th
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CryptoNCryptoN
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6 years ago
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amaz1 Author
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5 years ago
Smiling Face with Open Mouth Correct
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