Top Posters
Since Sunday
5
a
5
k
5
c
5
B
5
l
5
C
4
s
4
a
4
t
4
i
4
r
4
Home Q & A Board Other Fields Homework Help Business Marketing
New Topic  
Sitki Sitki
wrote...
Go to Answer
Posts: 1536
Rep: 0 0
6 years ago
Implied brand names:
A) reveal what the brand does.
B) capture the essence of the idea behind the brand.
C) contain recognizable words or word parts that imply what the brand is about.
D) do not reflect the brand, but instead something that is unique, different, and memorable.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
Read 53 times
1 Reply
Replies
Answer verified by a subject expert
bukharifaranbukharifaran
wrote...
#1
Top Poster
Posts: 743
Rep: 2 0
6 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

Sitki Author
wrote...

6 years ago
Thanks
IvanaVR
wrote...

Yesterday
This calls for a celebration Person Raising Both Hands in Celebration
rileyjones420
wrote...

2 hours ago
this is exactly what I needed
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  1332 People Browsing
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Live Chat
Related Images
  
 252
  
 300
  
 270
Your Opinion
Who will win the 2024 president election?
Votes: 3
Closes: November 4
Previous poll results: Should Ph.D.'s be addressed as doctors?