Top Posters
Since Sunday
4
y
2
s
2
2
a
1
w
1
w
1
i
1
m
1
s
1
c
1
k
1
Home Q & A Board Other Fields Homework Help Business Marketing
New Topic  
Consle Consle
wrote...
Go to Answer
Posts: 1039
Rep: 0 0
6 years ago
When qualifying sales prospects, Jason places each lead in one of four baskets ranging from A to D with A as the best leads and D as the worst. Using this method of categorization, the appropriate strategy for "C" leads would be:
A) do nothing currently, but monitor the lead for possible future changes.
B) contact the lead using telemarketers.
C) have one of the firm's salespeople make a sales call to them.
D) send the lead marketing materials and encourage them to make inquiries if they are interested.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
Read 37 times
1 Reply
Replies
Answer verified by a subject expert
bukharifaranbukharifaran
wrote...
#1
Top Poster
Posts: 743
Rep: 2 0
6 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

Consle Author
wrote...

6 years ago
This calls for a celebration Person Raising Both Hands in Celebration
riptide
wrote...

Yesterday
Good timing, thanks!
emilyas19
wrote...

2 hours ago
Smart ... Thanks!
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  1044 People Browsing
 133 Signed Up Today
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Related Images
  
 443
  
 1219
  
 256
Your Opinion
How often do you eat-out per week?
Votes: 81
Previous poll results: Does a gender wage gap exist in America?