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birdseye birdseye
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6 years ago
The Mountain Dew Free Flow skateboarding tour, the Philips Groom U tour, and Hershey's Kissmobile are all examples of
a. ambush marketing.
b. venue marketing.
c. cause marketing.
d. experiential marketing.
e. buzz marketing.
Textbook 
Integrated Marketing Communications: Strategic Planning Perspectives

Integrated Marketing Communications: Strategic Planning Perspectives


Edition: 5th
Author:
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xNxxNx
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6 years ago
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3 years ago
Thank you
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