Most persuasive messages are requests for action.
Indicate whether the statement is true or false.
Ques. 2When writing about a claim or adjustment, it is often most effective to show the reader how the company is responsible for the issue and clearly identify steps that will be taken if they don't honor the claim or adjustment.
Indicate whether the statement is true or false.
Ques. 3When closing a persuasive message for a claim or adjustment, what should be included in the message?
A) How a successful resolution will repair or maintain a mutually beneficial working relationship
B) Contact information, including time when to best reach you
C) An idea of the potential consequences of not coming to a mutually beneficial solution
D) A specific statement of how you would like to see the issue resolved
E) A complete and specific review of the facts
Ques. 4How can you maximize the changes of a positive response in the close of a persuasive request for action?
A) Use the AIDA plan
B) Identify a specific and easy to follow course of action for the audience to take
C) Use the direct format
D) Include several attention getting devices
E) Gain credibility
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