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stethanie stethanie
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7 years ago
In marketing and sales messages, what is the primary difference between selling points and benefits?
A) Selling points are positive whereas benefits are not.
B) Selling points focus on the user rather than the product.
C) Selling points focus on the product rather than the user.
D) None of the above is correct.
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Business Communication Today

Business Communication Today


Edition: 13th
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martiniomartinio
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7 years ago
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