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S_leve3 S_leve3
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Posts: 3311
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9 years ago
Which of the following elements of the marketing communications mix refers to any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor via print, broadcast, network, electronic, and display media?
A) advertising
B) personal selling
C) sales promotion
D) direct marketing
E) public relations
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milestone23milestone23
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Posts: 9919
9 years ago
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