Between the 1920s and the 1950s, business had a strong _____ orientation, in which emphasis was placed on increased advertising, enlarged sales forces, and occasionally high-pressure selling techniques.
A) production
B) sales
C) marketing
D) customer
E) organizational
Question 2 - As a management trainee for a rental car company, you are unsure what your company policy is regarding giving gifts at the holidays to corporate customers and dealerships that your branch does business with. ______________ could answer questions about this ethical issue.
A) An Internet search
B) A trade association representative
C) An ethics officer
D) A whistle-blower
E) Another management trainee
Question 3 - The organizational function and set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders is:
A) production.
B) the chain of command.
C) marketing.
D) distribution.
E) dispersion.
Question 4 - If a company deals with violations of its ethical codes _____, the opportunity to be unethical will be reduced.
A) leisurely and lightly
B) firmly and consistently
C) on a case-by-case basis
D) quietly and erratically
E) for only lower-level employees
Question 5 - With the growth of service industries in the last decade, you would expect that union membership would:
A) increase as service industries are typically unionized.
B) decrease as service industries are typically non-unionized.
C) increase as the growth of service industries indicates an overall growth in the economy.
D) decrease as most service industry workers are former union workers.
E) not be impacted.