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toripollard8 toripollard8
wrote...
Posts: 486
5 years ago
In order to maintain a market focus, companies are requiring that their salespeople be marketers as well as salespeople. Explain some of the additional skills required of salespeople in their role as marketers.
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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wrote...
5 years ago
Today's salespeople should know how to analyze sales data, measure market potential, gather market intelligence, and develop marketing strategies and plans. Sales representatives need analytical marketing skills.
toripollard8 Author
wrote...
5 years ago
Helps a lot... Now I'm ready for my quiz
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