Top Posters
Since Sunday
a
5
k
5
c
5
B
5
l
5
C
4
s
4
a
4
t
4
i
4
r
4
r
4
Home Q & A Board Other Fields Homework Help Business Marketing
New Topic  
caillacakes caillacakes
wrote...
Go to Answer
Posts: 511
Rep: 13 0
5 years ago
Combining two product ideas or concepts to create a new offering, for example, oil change/lubrication facilities with cafés, is an example of ________.

• lateral marketing

• forced relationships

• internal marketing

• morphological analysis

• mind mapping
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
Read 37 times
2 Replies
Replies
Answer verified by a subject expert
brigettelearnbrigettelearn
wrote...
#1
Posts: 359
Rep: 52 0
5 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

caillacakes Author
wrote...
#2
5 years ago
Thanks for your help!
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  1374 People Browsing
 126 Signed Up Today
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Live Chat
Related Images
  
 234
  
 36
  
 257
Your Opinion
Who will win the 2024 president election?
Votes: 3
Closes: November 4
Previous poll results: Which is the best fuel for late night cramming?