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JWD# JWD#
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2 years ago
Social media and other advances in technology enable companies to ________.

▸ develop better customer relationship management tools

▸ motivate employees to reduce high product and service failure rates

▸ focus on defining the best set of product dimensions to match core competencies

▸ determine how to create, communicate, and deliver value by "hearing the voice" of the consumer
Textbook 
Marketing Research

Marketing Research


Edition: 9th
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brina10brina10
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2 years ago
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