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79ed 79ed
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8 years ago
The main drawback of a multinational strategy is that it does not allow a company to ________.
A) modify its products except for the most superficial features
B) closely monitor buyer preferences in each local market
C) exploit scale economies in product development or marketing
D) respond quickly and effectively to emerging buyer preferences
Textbook 
International Business: The Challenges of Globalization

International Business: The Challenges of Globalization


Edition: 7th
Author:
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kelbakelba
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8 years ago
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79ed Author
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#2
8 years ago
I really appreciate your help, thank u
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#3
8 years ago
This question was tough, thank you for the feedback... also, please mark as solved
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