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matashola matashola
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7 years ago
Which type of budget is derived from considering the cost of customer acquisition and retention and the combination of new and retained customers?
a.   top-down budget
b.   customer mix budget
c.   objective and task budget
d.   annual budget
e.   total budget
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Market Based Management

Market Based Management


Edition: 5th
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D-manD-man
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7 years ago
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matashola Author
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7 years ago
So helpful
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