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chinka chinka
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6 years ago
Manufacturers of private-label brands try to make their packaging closely resemble the national brand leaders. They are hoping that consumers will engage in ________ and attribute the qualities of the leading national brand to the private-label brand by virtue of their similar packaging appearance.
A) advertising wearout
B) stimulus discrimination
C) family branding
D) interference
E) stimulus generalization
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Consumer Behavior

Consumer Behavior


Edition: 11th
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handsome93handsome93
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chinka Author
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6 years ago
This helped my grade so much Perfect
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Helped a lot
tcat
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I appreciate what you did here, answered it right Smiling Face with Open Mouth
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